Back to Directory
 logo

Klaviyo

Drive revenue & build customer loyalty with Klaviyo, the CRM built for B2C brands.

Categories
Email, SMS & Push, Reviews / NPS
Resources

About Klaviyo

Klaviyo empowers B2C businesses to own their marketing and drive growth by building stronger customer relationships. Our intelligent B2C CRM unifies customer data from all sources into a single view, enabling brands to deliver truly personalized experiences across email, SMS, mobile push, and web. Leverage powerful segmentation, drag-and-drop automation builders, predictive analytics, and AI-driven insights specifically designed for the needs of e-commerce and direct-to-consumer brands. From abandoned cart recovery and welcome series to loyalty programs and targeted campaigns, Klaviyo helps businesses turn customer interactions into repeatable revenue and lasting loyalty. Connect your tech stack seamlessly and see measurable results faster.

Klaviyo and Friendbuy

Leverage Friendbuy's integration with Klaviyo to enhance referral program automation.

Friendbuy will send Advocate and Referred Friend email addresses and phone numbers to Klaviyo. Friendbuy will also generate vanity referral links for all Advocates and send those to Klaviyo and will be included in your customers' Klaviyo profile.

Friendbuy will also automatically send coupon codes to Klaviyo that have been distributed to referred Friends

Use cases

  • Driving Awareness of Your Referral Program

    Use Klaviyo to send dedicated dedicated refer-a-friend email and SMS campaigns to Advocates. You can also include their personal vanity referral link in the messages for easy sharing.

  • Re-Market to referred Friends

    Friendbuy will distribute coupon codes to referred Friends as a way to incentivize a first purchase. These coupon codes will automatically be sent to Klaviyo so you can include them in reminder emails for these friends to redeem their coupon codes.